Summary

In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life - a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
With a preface to the second edition, introduction, and epilogue read by the author.
©2016 Yvon Chouinard (P)2016 Penguin Audio
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Customer Reviews

Most Helpful
5 out of 5 stars
By Bradley P on 25-01-18

Patagonia leading to do environmental business

Next time you buy anything, ask yourself "who made it," "where was it made" and does this company care about the environment and the labour staff. This is a great book which provides insight into the how a company made mistakes and what actions it took as soon as it realised that their product was toxic.

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1 of 1 people found this review helpful

4 out of 5 stars
By earlybits on 03-10-17

Do you plan to let your people go surfing?

An insipration on knowing what your purpose is when setting up a business and knowing the role the business plays both in society and in relationship to the planet

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1 of 1 people found this review helpful

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Customer Reviews

Most Helpful
5 out of 5 stars
By Colin on 03-10-16

From the Heart

I have a lot of respect for Yvonne Chouinard. He lived an amazing life and was mindful the entire way. after listening I yearn to climb mountains, to work in such an amazing company as Patagonia, to start an organic farm, and to practice Civil Disobedience. To think about life and put your thoughts to action.

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7 of 7 people found this review helpful

3 out of 5 stars
By Jim Perkins on 25-05-17

Good presentation, though a little preachy

I respect Patagonia and the fact that the company stands behind its values. I was hoping for more on the overall management of the company, not so much on this is what is wrong with the planet and let me give you a ton of statistics to back it up.

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6 of 6 people found this review helpful

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