• Adam Werbach on the Strategic Advantage of Sustainability

  • By: Adam Werbach
  • Narrated by: Dave Summers
  • Length: 16 mins
  • Radio/TV Programme
  • Release date: 03-11-14
  • Language: English
  • Publisher: American Management Association
  • 5 out of 5 stars 5.0 (1 rating)

Summary

More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. In his book Strategy for Sustainability, author Adam Werbach argues that sustainability is now a true competitive strategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.
©2009 Adam Werbach (P)2014 American Management Association International
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