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Some references are dated such as bringing brochures to a meeting but these few don't deter from the overall content. There is actionable advice on what you should do to be the best in your field. Some may not enjoy the paraphrasing but this helps to clarify the message. I'd recommend anyone starting in sales to listen, take notes and apply the concepts described.
2 of 2 people found this review helpful
Nothing more nothing less than what you need regarding this topic to succeed, and of course doing it
10 of 14 people found this review helpful
What did you love best about Advanced Selling Techniques?
This is easily one of the best audio programs on sales ever created. I recommend this program along with Brian's other program titled psychology of selling. Each are a requirement for anyone wanted to rise to the top in sales.