All In Startup

  • by Diana Kander
  • Narrated by Lauren Fortgang
  • 7 hrs and 40 mins
  • Unabridged Audiobook

Publisher's Summary

If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage.
All in Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All in Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All in Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.


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Customer Reviews

Most Helpful

Most exciting business book I've ever read

I found this book extremely entertaining and easy to listen to in Audible. It's the most exciting business book I've ever read. The fact that it puts entrepreneurship knowledge in a personal life context makes it so much more fun and easy to digest. Each chapter title is something any wanna-be entrepreneur should write down in a PostIt and stick it on the wall.
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- CrazyRaccoon

Captivating and very useful

The book teaches about how to approach idea formulation and how to develop a business model while putting customers first. It draws an unexpected but incredible analogy between Texas hold 'em poker and starting a business. It is all written in a story format which essentially makes you feel like you've been on the start up journey with the main character. A must read for aspiring entrepreneurs.
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- Daniyar Kaziyev

Book Details

  • Release Date: 31-10-2014
  • Publisher: Audible Studios