Summary

You're on a road trip with an old man and a younger one.
Business stories are told. Wisdom is revealed. A new perspective emerges. Companies like Costco and Kodak, General Motors and Walmart provide color and texture as they appear on the horizon and in the rearview mirror. Real companies. Real decisions. Real outcomes. Jeff Bezos and Amazon give this road trip its rhythm as the four pillars of their success are made plain. It's a wonderful success, easily repeated, even by a lemonade stand. But only if you understand the importance of the marshmallow.
©2017 Buyer Legends, LLC (P)2017 Buyer Legends, LLC
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Customer Reviews

Most Helpful
5 out of 5 stars
By Boris Veselov on 11-06-18

Super book. Super format. I really enjoyed!

Super book. Super format. I really enjoyed. Nothing more to say, apart from that we want more of this!

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5 out of 5 stars
By Ray Vernon on 28-03-18

Easy Listen and Insightful

I have read all the books by the authors and this was the easiest one to put into content. There is no doubt I will listen again and again with pen in hand.

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Customer Reviews

Most Helpful
4 out of 5 stars
By Jess on 20-09-17

Great advice cover to cover

Great info from start to finish. Valuable principles told in a fun captivating manner. Definitely recommend to anyone wanting to gain some insight into well run business.

I was given this free review copy audiobook at my request and have voluntarily left this review

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3 of 3 people found this review helpful

5 out of 5 stars
By Jim Hudson on 04-09-17

Best Business Planning Map

Information to review again & again! Grow and maintain any business venture. It's for any business large or small.

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3 of 3 people found this review helpful

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