Coca-Cola and its logo are everywhere. In our homes, our workplaces, and even our schools. It is a company that sponsors the Olympics, backs U.S. presidents, and even re-brands Santa Claus. A truly universal product, it has even been served in space.
From Istanbul to Mexico City, Mark Thomas travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't mention, such as child labourers in the sugar cane fields of El Salvador; Indian workers exposed to toxic chemicals; Colombian union leaders falsely accused of terrorism and jailed alongside the paramilitaries who want to kill them; and many more. Provocative, funny, and stirring, Belching Out the Devil investigates the truth behind one of the planet's biggest brands.
"As journalism, Belching Out the Devil does for soda what Eric Schlosser's Fast Food Nation did for the hamburger." (The Washington Post)
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Worthy tale ruined by poor delivery
Both highly entertaining and highly disturbing