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This is great stuff! Perfect timing for me also as I was undergoing a project at work regarding our brand in the market place. This is a fantastic introduction into the intricacies of branding and brand marketing. Very informative and educational with some brilliant info on existing brands and how they market themselves.
3 of 3 people found this review helpful
Very good advice put forth in a simple and clear manner. I have more faith in Donald Trump programs because of the quality of this one. Tells you the most important things to support a brand.
7 of 7 people found this review helpful
If I wanted to listen two guys chatting, I'd gone to metro or cafe. In my opinion, this audiobook smeared Trump University's name.
2 of 2 people found this review helpful