Duct Tape Marketing (Revised and Updated)

  • by John Jantsch
  • Narrated by John Jantsch
  • 7 hrs and 48 mins
  • Unabridged Audiobook

Publisher's Summary

Learn to make your small business marketing as simple, effective, and affordable as duct tape.
In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want.
In this audiobook, you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps:

First, learn the basics necessary to get customers to know, like, and trust you more.
Next, master the essential Duct Tape System components to get your customers to contact and refer you more.
Finally, really get on a roll by discovering what really works and tuning your business to doing more of it.
This audiobook provides proven, yet elegantly simple, tools to help you grow your small business.


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Customer Reviews

Most Helpful

a very good overview to sme marketing

this is a good choice for any small business owners looking to market their business on a budget. the advice is sensible, tried and tested methods.
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- Timothy

Excellent Book but Audible Sucks

Be careful about buying from Audible.
I assumed that, as a company owned by Amazon I would have the same easy time as I do with music downloads.
But these downloads from Audible come in a special format that means you can't transfer over to your mp3 player unless it is one of those that work. My Sony Walkman doesn't.

Not good enough Amazon - you've built your reputation on high customer trust but experiences Audible could destroy it.
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- Paul Simister

Book Details

  • Release Date: 14-11-2011
  • Publisher: Gildan Media, LLC