If you have a start up and want to know how to grow your business cheaply, quickly, and effectively, then Growth Hacking: Level Up Your Startup is just what you need. It’s aimed at beginners and it discusses the basics of growth hacking in an easy and listener-friendly manner.
The techniques described are simple and easy to understand, and throughout are interesting examples of how companies such as Airbnb used these methods to achieve phenomenal growth. Hacking for growth is hard work, and it involves endless cycles of implementation, testing, and measuring, but there’s never a dull moment. Nothing can be automated, so no cycle is ever the same. And you will learn useful information that will benefit your company for many years to come.
In this audiobook, you will find information on:
The qualities of a good growth hacker
The importance of product market fit (PMF)
The importance of using your established customer base to launch your business on a wider scale
Analyzing your data to promote growth
How to hold on to your growth customers by monitoring churn rate
How to hold on to customers by consolidating all customer retention strategies
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