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This book is about how to set up a business; information is extremely basic and very out of date such as, get a computer, get staff, do your taxes, get insurance, do marketing, communicate with clients. I found absolutely no useful information about the subject matter of import/ export and I kept on waiting for the writer to finally get to the point. The title is misleading.
7 of 7 people found this review helpful
Please do not buy this book. It teaches you nothing about the import/export business. It is basically a bad intro to business book. For example, the book spends 12 minutes talking about computers and processing speed and how you need to select the best computer you can afford blah blah blah. The book also spends about 10 minutes describing how to set up your home office. Seriously, are we trying to teach children here or adults who may want to actually know something useful. The bottom line is that if you were hoping to learn something about regulations or the ins and outs of international trade then this is the completely wrong book for you. As another set of minor annoyances, the "Smart Tip" voice guy speaks in a ridiculous gay lispy upper Midwest voice. That and his "Smart Tips" are worthless and basically common sense. The "Beware" voice guy sounds like he is chewing on his tongue and his "Beware" comments are about as equally worthless as his "Smart Tip" companion's. I wish it would let me rate it ZERO stars.
23 of 24 people found this review helpful
I was looking for information about the import export business. 2 of the 5 chapters addressed this. The remaining content was about how to set up and manage a business. If I wanted a business start up book I would have purchased a book that specifically dealt with that topic. I was disappointed in the lack of import/export content.
1 of 1 people found this review helpful