Leading Change: Why Transformation Efforts Fail

  • by John P. Kotter
  • Narrated by Todd Mundt
  • 0 hrs and 29 mins
  • Periodical

Publisher's Summary

Businesses hoping to survive over the long term will have to remake themselves into better competitors at least once along the way. These efforts have gone under many banners: total quality management, reengineering, rightsizing, restructuring, cultural change, and turnarounds, to name a few. In almost every case, the goal has been to cope with a new, more challenging market by changing the way business is conducted. A few of these endeavors have been very successful. A few have been utter failures. Most fall somewhere in between, with a distinct tilt toward the lower end of the scale. John Kotter is renowned for his work on leading organizational change. In 1995, when this article was first published, he had just completed a 10-year study of more than 100 companies that attempted such a transformation. Here he shares the results of his observations, outlining the eight largest errors that can doom these efforts and explaining the general lessons that encourage success.From the January 2007 issue of Harvard Business Review.

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Customer Reviews

Most Helpful

Nice

Nice intro to core concepts to facilitate successful transformation. I thought the narrator was clear and easy to listen.
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- Delta1

Tedious

It's good information but the narration is tedious,
stopped paying attention about 10 minutes in.
Read full review

- Jessica Bowman

Book Details

  • Release Date: 21-01-2015
  • Publisher: Harvard Business School