New Sales. Simplified.

  • by Mike Weinberg
  • Narrated by Mike Weinberg
  • 8 hrs and 2 mins
  • Unabridged Audiobook

Publisher's Summary

Selected by HubSpot as one of the top 20 sales books of all time
No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you're a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You'll learn how to:

Identify a strategic, finite, workable list of genuine prospects
Draft a compelling, customer-focused "sales story"
Perfect the proactive telephone call to get face-to-face with more prospects
Use email, voicemail, and social media to your advantage
Overcome - even prevent - every buyer's anti-salesperson reflex
Build rapport, because people buy from people they like and trust
Prepare for and structure a winning sales call
Stop presenting and start dialoguing with buyers
Make time in your calendar for business development activities
And much more

Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.


What the Critics Say

"Mike Weinberg takes the mystery out of prospecting for new business. New Sales. Simplified. provides a powerful, practical, and proven framework to help sales­people successfully convert today's crazy-busy prospects into new customers." (Jill Konrath, author of SNAP Selling and Selling to Big Companies)


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Customer Reviews

Most Helpful

I cringed when Mike described the mistakes I have made

What a brilliant book on sales. I've been in sales (admittedly as a key account manager) for a long time. I'm a recent convert to the theory that you shouldn't puke on your customers (resist the temptation to deliver a boring PowerPoint) but there is a whole lot more practical advice that Mike gives, with great examples.

Thoroughly recommended for anyone who has to sell for a living. I will be buying copies for my team.
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- Andrew Stewart

honest, straight talking advice that resonates!

Great book! gets straight to business offering sound advice that once put in to action will improve both the input and output of my sales team. I managed to make substantial notes and listen to this book in two days. Both enjoyable and informative, this book comes very highly recommended from a self confessed business book junkie!
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- Amazon Customer

Book Details

  • Release Date: 26-06-2017
  • Publisher: Gildan Media, LLC