• Profit First

  • Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
  • By: Mike Michalowicz
  • Narrated by: Mike Michalowicz
  • Length: 8 hrs and 35 mins
  • Unabridged Audiobook
  • Release date: 21-02-17
  • Language: English
  • Publisher: Gildan Media, LLC
  • 4.5 out of 5 stars 4.5 (84 ratings)

Summary

The author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.
Conventional accounting uses the logical (albeit, flawed) formula: sales - expenses = profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, listeners will learn that:



Following four simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.
A small, profitable business can be worth much more than a large business surviving on its top line.
Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.

With dozens of case studies, practical step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing road map for any entrepreneur to make money they always dreamed of.
©2014, 2017 Mike Michalowitz (P)2017 Gildan Media LLC
Show More Show Less

Regular price: £20.39

Membership details Membership details
  • A 30-day trial plus your first audiobook, free
  • 1 credit/month after trial – choose any book, any price
  • Easy exchanges – swap any book you don’t love
  • Keep your audiobooks, even if you cancel
  • Free, unlimited access to Audio Shows
  • After your trial, Audible is just £7.99/month
Select or Add a new payment method

Buy Now with 1 Credit

By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

Buy Now for £20.39

Pay using card ending in
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.

Customer Reviews

Most Helpful
5 out of 5 stars
By JK on 10-03-18

Cash is King

I have a busy pharmacy and have been struggling to get a grip of the financials. I know that cash flow is the most important thing. This book teaches you cash accounting to a new level. A level that is easy to understand and to put into practise. You dont have to have any accounting expertise to do this.
I will now go and put it into practise.

Read more Hide me

2 of 2 people found this review helpful

1 out of 5 stars
By Mr on 25-06-18

1 hour book stretched to 8 hours

was very excited for this and was still excited after making it through the initial few hours of padding until he finally tells us what the profit first system is.
Even before you start the book you know what concept is and the author acknowledges its well known. lt's no surprise, but it is a surprise how, knowing this, the author doesn't justify this book with content that is actually ground breaking.
Very little time and no serious answers are given for how to reduce your bills, or how to grow/re-invest and profit simultaneously, which is what the book should have been about. instead we got endless anecdotes of people who increased profit 1000% using the system, why you as an entrepreneur deserve to take profit, or another vaguely relevant story of people making do with reduced means which proves the system works.
Profit First should have taken its own medicine and prioritized what's important, but instead padded out a 1 hour book with 7 hours of useless hot air. what a shame and waste of valuable time.

Read more Hide me

1 of 1 people found this review helpful

See all reviews

Customer Reviews

Most Helpful
5 out of 5 stars
By Digital Auto Gauges on 29-05-17

Changed the way I do business accounting

What did you love best about Profit First?

When I first listened to profit first, I really felt as though the author was talking about me. I have struggled over the past ten years as a small business owner and Profit First talked about all the issues that I was having and better yet, Profit First shows you how to remedy issues that plague all small business owners.

Who was your favorite character and why?

N/A

What does Mike Michalowicz bring to the story that you wouldn’t experience if you just read the book?

Mike is a very good narrator. He keeps you entertained and you can tell he is passionate about eradicating entrepreneurial poverty

Was there a moment in the book that particularly moved you?

No one moment. The entire book has changed the way I do my business accounting. I must say, the book is real, the message is real and if you own your own business you really need to read this one!

Any additional comments?

I never do reviews on anything, ever. I had to let other small business owners know about this one. I have never been the accountant type. I am good at what I do and my business shows it. We are up every year for 10 years but I never seem to take any more money home. That has all changed since I listened to Profit First (I also bought the paperback too). I have followed the processes in the book which are very simple and easy to follow and now I take my money first. No matter how much money the business has to pay for expenses we make it work. The book makes so much sense that you may get mad at yourself that you didn't think of this yourself. Do yourself a favor and listen to this one!

Read more Hide me

5 of 5 people found this review helpful

5 out of 5 stars
By Amazon Customer on 27-05-17

Profit First

This book provides some good fundamental strategies to help small businesses manage money by transferring it to small accounts.

Read more Hide me

4 of 4 people found this review helpful

See all reviews