Ready, Fire, Aim

  • by Michael Masterson
  • Narrated by Sean Pratt
  • 12 hrs and 14 mins
  • Unabridged Audiobook

Publisher's Summary

If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same. Whether you're thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, you'll learn the skills needed to succeed in this dynamic environment. Discover how to:
Start a business from scratch and make it profitable quickly

Keep a growing business growing

Get other people to do almost all the hard work for you, so you are free to do the fun stuff

Position yourself as an indispensable business builder, so you can enjoy a big share of the profits - even if you are only working part time

Duplicate your winning strategy in several businesses so you never have to worry about "needing" any one of them.
Over the course of his remarkably successful career, Masterson has developed dozens of businesses, including one still growing at $300 million. Now he shows you how to outsell your competitors by implementing innovative operational procedures to reduce costs and using the power of the Internet to reduce customer complaints and increase profits.

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Customer Reviews

Most Helpful

great book

I was recommended this book my a successfull entrepneur and it was better then I thought . great insight full of good points and hopefully I will be using it . thank you
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- pedram bakhtiari

Another disappointingly slow book

If this book wasn’t for you, who do you think might enjoy it more?

Less single entrepreneurs and more "staff orientated" businesses


Any additional comments?

Was a long and slow book, I listened to the first hour and a bit, got nothing, and then skimmed a lot. Seemed quite dated, unless that was the feeling from the narration, and didn't really apply to me as a PT and Life Coach - was recommended this book by someone. but was let down in it's "usability" for me an my business model

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- MarkPT

Book Details

  • Release Date: 25-02-2008
  • Publisher: Gildan Media, LLC