• SEO Fitness Workbook, 2018 Edition

  • The Seven Steps to Search Engine Optimization Success on Google
  • By: Jason McDonald PhD
  • Narrated by: Michael Puttonen
  • Length: 9 hrs and 30 mins
  • Unabridged Audiobook
  • Release date: 07-03-17
  • Language: English
  • Publisher: Post Hypnotic Press
  • 4.5 out of 5 stars 4.5 (13 ratings)


SEO 2018: search engine optimization made easy.
The 2018 updated edition of a best-selling book on SEO.

On-page SEO - how to build a website that talks to Google
Off-page SEO - link-building, blogging, and social mentions explained in simple English
Metrics - in-depth coverage of Google Analytics plus how to measure your rank on Google
Free tools - includes the companion SEO toolbook with hundreds of free tools for search engine optimization
Reviews - hear the reviews of the SEO Fitness Workbook in all formats: print, Kindle, and audiobook
SEO in plain English - let Jason guide you in simple language to the top of Google, Bing, and Yahoo
More than an audiobook - a workbook. While other books on SEO are either just junk put up to sell consulting services or esoteric mumbo-jumbo by experts, for experts, the SEO Fitness Workbook speaks in plain English and provides practical step-by-step instructions on how to optimize your website to the top of Google, Yahoo, and Bing. It is built upon years of real experience, and the teaching methodology of Jason McDonald, used in his classes in the San Francisco Bay Area, including Stanford University's Continuing Studies program.
It's practical. It explains SEO in plain English giving practical to-dos and deliverables in each chapter. It's a workbook, not a book - it's a do-it-now and get-it-done guide to search engine optimization 2018 rather than a speak mumbo-jumbo and intimidate you into analysis paralysis type of book.
Please note: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
©2017 Jason McDonald (P)2017 Jason McDonald
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Customer Reviews

Most Helpful
5 out of 5 stars
By Kevin Flinton on 28-07-17

The best introduction to SEO out there?

If you could sum up SEO Fitness Workbook, 2017 Edition in three words, what would they be?


What did you like best about this story?

The story gave a logical step by step approach that I can't wait to put into practice as a first time SEO mature student. In my normal style I've listened to the audio book from start to end to get an overview, then to go back to the start and implement one step at a time. 8 hours non-stop listening to SEO in the car on the busy UK roads could have been a challenge, but it wasn't. I really enjoyed it and most importantly I believe I can be really good at this!

What does Daniel Matte bring to the story that you wouldn’t experience if you had only read the book?

For me it's really important to get an engaging voice behind an educational book. I only listen to books now as my free time is in the car. Daniel was an excellent choice, and he truly came across as the author Jason.

Did you have an emotional reaction to this book? Did it make you laugh or cry?

It's not easy bringing humour to such a geeky subject, but this book did a pretty good job! I really liked the little bits of sarcasm around Google Inc, which added to the authenticity of the author.

Any additional comments?

I've worked in corporate for all of my life, and it's now time for a change. My wife and I want to travel the world and develop skills for an online marketing business that we can run on the road. This book has given me a lot of confidence and inspired me to live our dreams.

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1 of 1 people found this review helpful

5 out of 5 stars
By Tony Lane on 03-07-17

I want to give a six star rating

Wow I've been part-time web designer for 10 years. This book opened my eyes about what SEO is really about. I would recommend the book to anyone who seriously wants to find out what SE0 is really about

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1 of 1 people found this review helpful

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Customer Reviews

Most Helpful
5 out of 5 stars
By Lark on 18-05-17

If you only buy one book on SEO ever, this is it

What made the experience of listening to SEO Fitness Workbook, 2017 Edition the most enjoyable?

Jason McDonald boils the hard scrabble thinking and strategic maneuvering required to succeed at online visibility and gives it to you in one comprehensive, easy to digest egg. SEO is hard by anyone's standards and getting more difficult by the day as what worked yesterday can kill you off today. But there are basics and rules of law, even at Google, and this book cuts through them like butter with logical builds, clear explanations and even organized written tools that you can follow as you go and have a strong idea of what to do next when you are done with the audio portion. Have been studying SEO and practicing various techniques for nearly a decade and have never found the bible I needed until now.

What did you like best about this story?

Conversational, clear and the guy knows his stuff. I can spot the frauds who gloss over the tough parts and try to make it all sound easy. It's not. Jason digs in and does not leave you stranded.

Have you listened to any of Daniel Matte’s other performances before? How does this one compare?

Was a clear reading performance but not familiar with the reader.

If you were to make a film of this book, what would the tag line be?

Feed Me! Escape from the Little House of SEO Horrors

Any additional comments?

Looking into other books and classes by this master

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6 of 6 people found this review helpful

5 out of 5 stars
By B. Ferguson on 19-04-17

Packed with actionable takeaways

I definitely recommend this book as it is packed with actionable takeaways in every section. Because it is packed with great todos, it's not the best to listen to while driving because you're going to want to take notes or see the examples. The Good News is that you get the PDF of the book with the audiobook and you can get all the workbooks when you regsiter for free on his website.

There's a workbook for each section such as Local SEO or Press Releases. Jason McDonald created shortened links to various resources across the web that illustrate his points/ideas. What I love about the book is that it focuses on the most important stuff first, so this is a great book for beginners and intermediates. The author will also answer short questions and has been most helpful to me. Overall, awesome resources!

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6 of 6 people found this review helpful

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