Selling Luxury

  • by Robin Lent, Genevieve Tour
  • Narrated by Jo Anna Perrin
  • 3 hrs and 13 mins
  • Unabridged Audiobook

Publisher's Summary

Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale
What does it take to sell high-end luxury creations to the richest clients in the world?
In Selling Luxury, Robin Lent and Genevieve Tour, with 30 years of combined experience, share their savoir-faire. You'll also pick up tips from multi-million dollar luxury sales professionals who will help you understand the complexities of the universe of luxury. Selling Luxury will show you how a salesperson can acquire Sales Ambassador status by offering the impeccable service associated with the world's most prestigious brands.

More

See More Like This

Customer Reviews

Most Helpful

Basic sales handbook

Short list of things that salesman should follow. It seems to be useful for people directly selling luxury (for example in a shop). If you read 2-3 books on how to sell or got a basic sales course there will be little to learn from this audio book. It could however serve as a reminder for people who communicate with customers every day.
Read full review

- Amazon Customer

If I could give 0 stars, I would

I am interested in marketing and I wanted to know a bit more about marketing the luxury items, so I bought this book. It's horrible. It's training programme of a sales ambasador of a premium brand, not proper marketing book. Totally useless.
Read full review

- Aneta Milanowska

Book Details

  • Release Date: 01-08-2012
  • Publisher: Audible Studios