Summary

From the best-selling author of Trust Agents, here are 100 ways to tap into social media for a more profitable business.
Your competitors are using social media platforms like blogs, Twitter, and Facebook to reach their customers in order to grow their businesses and profits—are you? With Social Media 101, you can quickly bring your business up to speed on the most effective social-media marketing strategies. In this one-stop guide, based on years of research, longtime blogger and best-selling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls.
You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an effective blog or website for your business, monitor your online reputation and what people are saying about your business online, and create new content to share with your customers.
If you aren't using the Internet and social media to market your business and stay in touch with your customers, you're already falling behind. Here are the effective, proven strategies you need to succeed.
©2010 Chris Brogan (P)2010 Gildan Media Corp
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Critic reviews

"Chris offers clever insights and is always at the front of the learning curve." (Ferg Devins, Chief Public Affairs Officer, Molson Coors Canada)
"Everything you wanted to know about social media but were afraid to ask—from the guy who put the human touch back into social media." (Jennifer Cisney, Kodak Chief Blogger and Social Media Manager)
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Regular price: £23.79

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Customer Reviews

Most Helpful
4 out of 5 stars
By Phill on 05-06-18

Odd audio

Overall not a bad guide to social media, although like many books on this subject it tends to over reach subject areas without giving any real details as to the 'how' of achieving success in the given area of discussion.

Towards the end of the book, the audio quality jumps all over the place and suggests that numerous edits were made to the audio with certain elements being added in after the original recording. Whilst there's nothing wrong with this in theory, it was badly done here with seemingly little effort to match the various recordings in editing.

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5 out of 5 stars
By Tino on 06-10-12

Fantastic

i have never listened to Chris Brogan nor heard of him, but I found the book very interesting with lots of really good content and how to's.

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0 of 1 people found this review helpful

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Customer Reviews

Most Helpful
3 out of 5 stars
By Eran Gal on 23-05-10

Good Start

Very good introduction to the social media world. Well narrated and nice to listen to. However there are a lot of opinions and feelings there, I missed some more hard facts.
In any case, it makes you think.

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2 of 2 people found this review helpful

5 out of 5 stars
By Rita on 20-05-10

I LOVE THIS BOOK!

Tons of useful Info, sites and strategies--fun and interesting to listen to (I've listened to it 3 times). Kudos, Chris.

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1 of 1 people found this review helpful

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