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I had heard about The Knack for quite some time, and how important it is for any business owner to have. I was delighted to find that The Knack has been released again as Street Smarts and it is as relevant as can be.
I was captivated by this audiobook. The author answered so many questions I had as a business owner. I found the examples he presents to be interesting, useful and yet still entertaining. I highly recommend it for every entrepreneur.
30 of 32 people found this review helpful
What did you like best about Street Smarts? What did you like least?
The book predominately follows a narrative of Norm Brodsky, through his successes and failures of his Courier and Record Storage businesses. It has some interesting lessons that I've taken from it, but seems to be incredibly dated.
The thing I liked least is the old, antiquated model he is recommending for starting businesses. In today's rapidly changing environment, you will likely regret trying to follow in his foot steps as the times have definitely changed (since the 80s and 90s). That being said, he has some great timeless advice on sales numbers, surrounding yourself with certain types of people and negotiations and creative thinking.
What did you take away from Street Smarts that you can apply to your work?
I took a few good tidbits away from this book, predominately an absolutely new way on thinking about sales numbers and the hidden risks of watching just gross sales for a barometer for business success. He also had some pearls of insight in creatively tackling problems.
Any additional comments?
If you want a Startup Book for the times we live it, go read The Lean Startup by Eric Ries. Its on Audible as well.
8 of 8 people found this review helpful