Summary

In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed, and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
©1955, 2001, 2003, 2004 Michael E. Gerber (P)2004 HarperCollins Publishers, Inc.
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Critic reviews

"Gerber loves to exhort people to develop powerful visions for their companies." (Fortune)
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Regular price: £25.69

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Customer Reviews

Most Helpful
5 out of 5 stars
By KipSoton on 08-06-14

Small business owners - you must listen to this!

Where does The E-Myth Revisited rank among all the audiobooks you’ve listened to so far?

We all get bogged down in the doing. This book explains why and what to do about it.

What did you like best about this story?

Practical application.

Was this a book you wanted to listen to all in one sitting?

No, because you need to ponder the ideas being suggested. It's better to listen to a chapter, think and then move on. But you also want to go back and listen to it again.

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4 of 4 people found this review helpful

5 out of 5 stars
By Greg on 21-07-15

3rd time of reading, 1st time of listening.

Would you recommend this audiobook to a friend? If so, why?

A super business book.

If you run a small business as I do, read this book as it'll give you a reality check.

This audible version is easily the best format for this very worthwhile book.

What did you like best about this story?

Very sound advice for anyone running their own business.

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3 of 3 people found this review helpful

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Customer Reviews

Most Helpful
4 out of 5 stars
By Anonymous User on 07-01-10

E-Myth Revisited Review

Excellent read and recommend listening to it once a year. Challenges small business owners to work yourself out of your job and to delegate. In order to build a self sufficient company with total freedom, one must develop systems that the "least" qualified employee in your organization can follow. It's all about the SYSTEMS in your company.

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23 of 23 people found this review helpful

5 out of 5 stars
By Christine on 17-09-08

Saved my Life

I am a small business owner just like the woman he describes in the book. After listening for 20 minutes I felt hope for my business, by the end of the book I had a plan in action to turn that hope into prosperity. This book saved my business and my sanity.

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49 of 51 people found this review helpful

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