The Lowdown

  • by Michael Barnard
  • Narrated by Lorelei King, Trevor White
  • 0 hrs and 54 mins
  • Unabridged Audiobook

Publisher's Summary

The "must have" top tips guide to doing business in India. We live and work in a global market - and knowing how to behave with courtesy in other countries allows us to make a great impression and maximise our potential. India plays a prominent role in the world of commerce. This guide is a quick and easy teach-in for people who want to trade with India and who want to put their best foot forward while they're there. It will give you inside information on doing business and tips for coping with business socialising. It will point out important rules to follow in order to ensure that everything runs smoothly. It will help you to make the most of your business trip to this fascinating and beautiful country and to clinch that all important deal. Topics Covered Include:
Making initial contact and planning your trip
How to navigate your first business meeting - what to do and what NOT to do!
The best way of setting up a deal
How to avoid a disadvantageous deal
Coping with Indian currency
Important differences in accounting
Dining out and table etiquette
How to behave at a religious ceremony


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Customer Reviews

Most Helpful

Brilliant Introduction to India

This audiobook is a brilliant introduction to anyone starting business negotiations in India. It is written and narrated clearly and accessibly, in a question and answer format which takes the listener through almost any scenario you would be likely to find yourself in. From initial contact via email, phone or fax (mail is unreliable!), to written and spoken language, business practice and socialising with business colleagues - right down to differences between cities and how to behave at religious festivals. Michael Barnard is obviously writing from in depth personal experience and answers all the questions you could think of, and those that hadn't occurred to you, prior to starting a commercial relationship in this complex and fascinating country. Don't leave on your business trip to India without having listened to The Lowdown.
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- Lucy

An easy-on-the-ear ,practical guide

This is an excellent introduction to commercial manners in India with clear explanations of their confusing monetary system (how they divide up rupees into crores and lakhs) and great advice on how to relate to a client or supplier when doing deals. Strong on the social side as well (etiquette when being entertained, etc)and definitely worth listening to before taking a business trip.
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- Cate

Book Details

  • Release Date: 12-02-2009
  • Publisher: Creative Content Ltd