There are countless books written for salespeople about various sales techniques: prospecting, generating leads, building rapport, handling objections, closing the sale, collecting referrals, and providing excellent customer service. The list goes on and on. This is not one of those books.
Most salespeople use these techniques daily, yet the majority still fail to achieve the results they want. So, what is the difference between average performers and the top 1 percent in your company or industry? Which strategies, mind-sets, rituals, practices, and systems do the top 1 percent maintain daily that got them to the top and continue to keep them there?
The more you study the world's top salespeople in any industry, the more you realize that their success is a result of who they are more than merely what they do. Thus, logic would have it that if you want to take your sales to the next level, you must first figure out how to take yourself to the next level (because it happens only in that order). That's exactly what this book will help you do, faster than you ever realized is possible.
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