The Secrets of Closing the Sale

  • by Zig Ziglar, Tom Ziglar
  • Narrated by Zig Ziglar, Tom Ziglar
  • 17 hrs and 1 mins
  • Speech

Publisher's Summary

Zig shares tips and techniques from his vast wealth of sales experience. His insights will prove to you over and over why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!
Whether you're a seasoned sales veteran or just now beginning your first sales position, Secrets of Closing the Sale provides you with practical advice and effective questioning techniques that you can use to transform prospects into clients. Learn step by step over 100 specific closes and over 700 questions that lead the prospect to the decision table.
In this newly updated recording, not only will you get to hear timeless lessons on closing the sale from Zig Ziglar that have helped hundreds of thousands of salespeople for more than a generation, but you will hear Zig's son, Tom Ziglar, discuss how these ideas are even more relevant in 2015. Tom is the president of Ziglar Training Corporation, the author of the newly released book Live to Win, and a successful platform speaker in his own right.
You'll learn:

The ABCs of closing
Professional persuasion and common sense selling
Buyer-based closing techniques
Voice training for effective presentations
Honesty and empathy for sales success...the basics
Empathy, sympathy and self-image in selling
Using word pictures to sell
Objections: a salesman's best friend
Asking questions to close the sale...the basics
Positive projection for closing more sales
And much more!

Plus a bonus recording: how to use emotional logic in the selling process to increase your closing ratio.


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Customer Reviews

Most Helpful

Still a classic

Some of the stories sound so dated now but the message is still valid if you overlook the 1980s car sales person closes.
The book still has value in the digital world and zig is really engaging to listen too. I love his voice!
The sons overview detracts rather than adds to the tale.
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- Amazon Customer

Great ideas

Great ideas however doubles up in some areas and the audio should be cleaned up in this day and age. Great advice Zig thank you
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- A. Collins

Book Details

  • Release Date: 22-12-2015
  • Publisher: Gildan Seminars