This audiobook provides insights to effective leadership skills and examines strategies that top performers implement to manage an organization more efficiently. This title can provide a powerful motivational key; one that will unlock a treasure of innovative ideas by examining how top performers achieve their desired outcomes more efficiently. This piece examines such components as (a) the strategic management process, (b) the systems implemented to monitor performance measures, (c) the importance of establishing the firm’s target audience strategies, and (d) how a company's vision statement can not only help the shape the future of an organization, it can also serve as a motivational tool to help staff members achieve their desired outcomes. Whether you are a business owner or a householder this article has valuable information for everyone.
©2014 M. A. Berry (P)2014 M. A. Berry
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5 out of 5 stars
By Hala on 17-01-15

Good Strategic Management= Achieving Goals

Would you recommend this audiobook to a friend? If so, why?

Yes, I would. The Author introduces Strategic Management and some issues attached to it in interesting way and deep at the same time that can attract scholars, workers at the business field and those are simply curious about knowing about the concept, its meaning, importance, value and how strategic management plans are formed..

Which character – as performed by Mayr Berry – was your favorite?

The first female CEO of Avon, Andrea Jung that was represented as a case study to explain how CEOs form effective strategic management plan. I also liked how she modernized the vision statements of Avon as a big company in the beauty industry, especially after knowing from several examples the author presented, how important are those statements for inspiring the consumers outside and the company's performers inside.

Was this a book you wanted to listen to all in one sitting?

Yes! Actually I was planning to split it on two times but it attracted me and I kept listening till the end.

Any additional comments?

The bonus track for relaxation is amazing. For me the best sentences are;My ethical strategic planning contributes positive energy to the world.I'm passionate about my work and our ethical strategic planning process. No doubt they provide the employer and the employee with positive image so we, employers or employees, can seek achieving that image on the ground.

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