Unlocking Potential

  • by Michael K. Simpson, Dr. Dr. Marshall Goldsmith - foreword
  • Narrated by Mel Foster, Michael K. Simpson
  • 4 hrs and 6 mins
  • Unabridged Audiobook

Publisher's Summary

To get the best from your employees, you need to be more than a manager. You need to be a coach.
You're a leader because you possess expertise in your field. You have the training and experience. You understand your business - but can you fully motivate and engage your team?
Michael K. Simpson, a senior consultant to Franklin Covey, has spent more than twenty-five years training executives to become effective coaches, mentoring and guiding leaders and managers to encourage and develop the talent of their people - the most important asset in any organization. In this guide, you will acquire the skills to coach your personnel from the ground up, maximizing their potential on a personal level, as members of the team, and as contributors to the organization as a whole.
Transform your business relationships (and your business) with this comprehensive tool for optimizing productivity, profitability, loyalty, and customer focus. Don't just manage. Energize. Galvanize. Inspire. Be a coach.


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Customer Reviews

Most Helpful


This was a great read/listen. I would advise that you keep a journal or notepad handy while listening to get the most out of some of the action points that the author lists. Delivery style is not great but the content more than made up for it.
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- A. C. Brooks

Generic advice that can fit on a two pager

Honestly i tried to like but in the end think it was pretty much a waste of time. The author seems to have credentials to really teach or present insights into the practice of executive coaching.
In the end though it feels like a list of hr activities a fortune 500 would put in their annual. The author introduces a seven step framework for coaching. He then presents each step and illustrates with some generic scientific quotes and example questions for the potential coach.
The big questions remains :so what. What now? All this content could in the introduction. Later the author coule illustrate specific examples. Here i believe the book would benefit the most. Build on the first hand experience of the author.provide detailed cases he faced and then use the framework to show the change.
At this point the written style is just far too corporate. It could be directly copied from a Mercer text. I miss a story, the person being coached and action leading to transformation.
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- Nicolas

Book Details

  • Release Date: 12-08-2014
  • Publisher: Brilliance Audio