• by Daniel H. Pink
  • Narrated by Daniel H. Pink
  • 5 hrs and 58 mins
  • Unabridged Audiobook

Publisher's Summary

A book that will change how you think and transform how you live.
Forget everything you thought you knew about how to motivate people – at work, at school, at home. It is wrong. As Daniel H. Pink explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today’s world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and the world. Along the way, he takes us to companies that are enlisting new approaches to motivation, and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.


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Customer Reviews

Most Helpful

Essential motivational theory reading

Absolutely brilliant! A must for anyone interested in motivational theory. Pink et al review the previous research behind motivational theory ('sticks and carrots') and demonstrate why this is no longer appropriate for changes in the type of work that our society and business now needs and can, in many circumstances, result in poorer performance. The authors then review the research base over the last ten years, pointing to three main factors (autonomy, mastery and purpose) that research has demonstrated effect type I (intrinsic) motivation, with examples from business. The authors helpfully suggest some techniques you might employ in yuour own organisation to tap into type I motivation.
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- Elizabeth

Good insight, makes you think

Delivered by the author with a strident style, this book made me think about motivation and how I might apply some ideas in the workplace. There are some sweeping assertions in the book, and a few logical leaps, but the main points are well argued and compelling. Well worth a listen.
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- Brian

Book Details

  • Release Date: 10-02-2011
  • Publisher: Canongate Books Ltd