The Fear Factory

  • by Andrea Waltz, Richard Fenton
  • Narrated by Andrea Waltz, Richard Fenton
  • 1 hrs and 50 mins
  • Unabridged Audiobook

Publisher's Summary

What if there really was a Fear Factory? What if there was actually a company whose business it was to manufacture fear? What would their mission statement be? How would they go about marketing their product to the consumer? Who would their competition be? And where would they set up operation?
It's a rainy Seattle morning and account executive Steven Traynor is on his way to the most important business meeting of his life. But as the elevator ascends toward the client's office on the 14th floor of the Fearn Tower office building, Steven's life is about to change forever. In this audiobook, you will learn...


The only fears that come as "standard equipment" at birth
How fears are manufactured, bought, and "sold" at the Fear Factory
To identify the "triggering events" that cause fears
How to desensitize yourself to the things you fear
Ways to turn fear into the fuel needed to accomplish goals
Why you must do something everyday that scares you!
And how to put the Fear Factory out of business forever!
The lessons that Steven learns on his wild journey through the Fear Factory are going to have a profound impact on his life. Will it do the same for you? Come in and take a tour for yourself!

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Customer Reviews

Most Helpful

A lot of our fears are self manufactured

I really enjoyed listening to The Fear Factory because of its profoundness, insight, and illustration of fear. Fear can be in itself a very daunting, ugly, and depressing topic. However, this book highlights we can positively overcome our fears by facing our fears.
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- cmj123

Mind bending insight.

The allegory paled a few times but message struck home. Would recommend to anyone struggling with inaction and fear.
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- Amazon Customer

Book Details

  • Release Date: 08-08-2014
  • Publisher: Courage Crafters Inc.