With engaging stories and drawing on years of his own research, Marshall argues that the answers do not lie in the things that make us different and drive us apart, but rather in what we all share: how our human brains are wired - our evolutionary origins, our perceptions of threats, our cognitive blind spots, our love of storytelling, our fear of death, and our deepest instincts to defend our family and tribe. Once we understand what excites, threatens, and motivates us, we can rethink and reimagine climate change, for it is not an impossible problem. Rather, it is one we can halt if we can make it our common purpose and common ground. Silence and inaction are the most persuasive of narratives, so we need to change the story. In the end, Don't Even Think About It is both about climate change and about the qualities that make us human and how we can grow as we deal with the greatest challenge we have ever faced.
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By Lord Peridot on 06-01-18
Psychological study of Climate Denial
Interesting, well researched book with some good ideas in it. But its tedious at times, perhaps repetitive. The author is a bit apologetic and pessimistic. He seems to ignore the basic issue that the public have been hoodwinked by the fossil fuel lobby into thinking that climate change is not the critical, urgent issue that it is. And to overlook the basic fact that it is political leadership that is really needed here. Well written and read and if you can stay the distance there are some useful ideas here.