This book is chalk full interesting data about how people perceive themselves and each other. The information is boiled down so that it is easy to listen to and analyze yourself. Rudder has lots of data from different sites including three different online dating sites, social media sites as well as the popular search engine Google.com. One of the most fascinating points is when he talks about what makes women attractive to men. Which is the opposite of what society has often said. It is interesting to see how all the data comes together to form a picture of what a modern, social media using, online dating, American looks like. He brings together information from men and women and from the four largest ethnicities, Asians, African Americans, Latinos, and Caucasian. He analyzes data based on a couple's Facebook pages that shows how integrated they are in each other's lives. He sets the information up in a form that is easy to see and interesting. Leading the listener to plug their own information into an algorithm, really helps them feel personally attached to the information. It also makes the data easier to understand.
Here is a preview of what you'll learn:
How everything you do online is being collected as data
The reason why data can be used to predict things about the user
Learn how dating and social media sites are categorizing their users
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poor value. jumpy voiced narrator
- a g roles