The global recession has sent 10s of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business start-ups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online.
Pimp My Site fills that void: a complete, do-it-yourself toolkit structured as a 14-day course. Rather than fry listeners' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer, and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site offers much for beginners and advanced users alike.
Paula Wynne, a successful publicist, marketer, and award-winning online entrepreneur, is the best-selling author of Create A Successful Website and Pimp My Site. She is the founder of Remote Employment, an online job board dedicated to remote and home working, and recently launched iHubbub, a home business social network for start-ups, freelancers, authors, remote- and home-based workers to connect, network, and engage to support each other.
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Customer ReviewsMost Helpful
By Adam on 17-05-13
Useful but not worth paying for>>
Okay I'm not exactly new to all of this so I can't say I got much out of it unfortunately.. I was hoping for a few snippets.
There is a lot of info on here however it is all very simple and can be found for free at most places on the internet. Just look in google for SEO, PPC etc and it's all there.
This isn't really a DIY guide either, imo. It tells you things you can do but not how to actually do anything. If you were to follow the book to the letter then you'd likely do a lot of things but nothing overly well.
A lot of information though so a good starting point.
1 of 1 people found this review helpful