Raise the Bar
- An Action-Based Method for Maximum Customer Reactions
- Narrated by: Luke Daniels
- Length: 7 hrs and 14 mins
- Unabridged Audiobook
- Release date: 21-10-13
- Language: English
- Publisher: Brilliance Audio
As host and executive producer of Spike TV’s Bar Rescue, a documentary-style series, Taffer gives struggling bars one last chance to succeed with a mixture of business acumen and tough love. Now he’s offering his no-nonsense strategy for eliciting just the right emotional reactions in customers to everyone.
Raise the Bar distills the secrets to running a successful enterprise with Reaction Management, a strategy and philosophy Taffer developed and uses in his business and on Bar Rescue. It works whether you’re running a storefront operation or a web-based company, whether you’re manufacturing widgets or providing a service.
Taffer’s overarching philosophy is this: All business is about creating the right reactions in your customers. Even better: You can control those reactions to a very large degree. Raise the Bar is the definitive manual on transforming a bar or restaurant with actionable, proven strategies for immediate impact.
Regular price: £16.89
Buy Now with 1 Credit
Buy Now for £16.89
Customer ReviewsMost Helpful
By James H on 05-07-18
The science of bars (and good business!)
I’m not in the hospitality industry, nor do I want to be, but this was a brilliant book which opened my eyes of the science behind making money in bars. From the lighting to the pricing structure, Jon doesn’t share opinions - he shares facts! A book filled with data and true stories to back up what he’s saying, Raise The Bar is a fantastic read for anyone interested in business, customer service and ultimately making money!
Customer ReviewsMost Helpful
By Bonnie on 04-03-15
Wish Jon was the narrator!!
I'm a hospitality "life-er" and really enjoy Jon's show Bar Rescue, but found the narrator STIFF! Don't get me wrong, the narrator showed emotion but...Come On! This woulda been 5 stars all around if Jon read this! It's missing why he's such a likeable steamroller! His distinctive/badass NY accent, his sassy attitude, the fact you can hear him salivating when he lays into some dumdum bar owner who is resisting change and in denial-he is a character! Though the book is great, full of pertinent stories and useful information, I'm just sad that he delegated the job of narrator to an anybody, when why I enjoy his show and purchased this book was because I enjoy him! This seems to be recurring issue with audiobooks. Makes listening lack-luster.
9 of 10 people found this review helpful
By Steve Taylor on 19-08-15
Must read for all bar & restaurant owners
Excellent detailed instructions on how to improve your establishment. The only thing I was disappointed with was that Jon Taffer didn't narrate the audio book.
3 of 3 people found this review helpful