The Breakthrough Company
- How Everyday Companies Become Extraordinary Performers
- Narrated by: Keith R. McFarland
- Length: 5 hrs and 52 mins
- Unabridged Audiobook
- Release date: 15-01-08
- Language: English
- Publisher: Random House Audio
Encouraged by experts such as business legend Peter Drucker and Good to Great author Jim Collins that identify the drivers that enable a company to push past the entrepreneurial phase, McFarland spent five years building and analyzing the world's largest growth-company performance database and interviewing more than 1,500 growth-company executives on four continents. His goal was simple: to identify the secrets of breakthrough.
The Breakthrough Company is the result. Winnowing a study pool of more than 7,000 companies down to nine that have made the transition to major-player status, McFarland highlights real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle.
"McFarland successfully tackles the ever-present question for ambitious entrepreneurs: just how do you go from small to big and prosper? This book has the makings of a classic." (Steve Forbes, President and CEO, Editor-in-Chief, Forbes)
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Customer ReviewsMost Helpful
By Arnie on 23-05-10
A "must listen" if you are an SMB
Awesome book, great author. If you have a small business this is the book to listen to. I liked it so much we hired Keith McFarland to speak at our company event.
2 of 2 people found this review helpful
By Linda on 16-06-11
This is a great book - gave me a lot of insights and take aways for my own organization. Highly recommended for any business owner, manager or professional.
1 of 1 people found this review helpful