Watch the characters in this extraordinary business novel as they meet the challenge, struggle, and grow. Share in Ian's transformation, and join the author in observing key messages as the adventure unfolds.
"Part entertaining novel and part enlightening textbook, FruITion takes the listener through a discovery process revealing indispensable messages about the next generation of strategies for Information Technology." (Jeremy Hall, Managing Director, IRM UK Strategic IT Training)
"FruITion brings vividly to life the issues of being a CIO in today's corporate world and how IT, when properly integrated into the objectives of a business can drive massive value creation. His insights into how to win the engagement war and bring technology strategies alive for the non technical are absolutely spot on." (Steve Adams, COO and Managing Director for Card Services, Euronet Worldwide)
"The modern CIO is to be seen as part of the business rather than a service provider to the business. Chris Potts is at the forefront of thinking that will put us all there if we act on his inspiration." (David Brown, CIO of Scottish Water)
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Customer ReviewsMost Helpful
By David T Rohatch on 11-02-18
Re-think your IT strategy
Not Bad! May or may not fit in your situation. Basically ITaaS. Depending on your company needs this type of approach could be very well suited for success. Could drive down cost and create efficiencies. The author has one thing absolutely correct, if IT isn't aligned with the business, why do they exist? They are not separate, they are part of the sum total. All IT departments should strive to enable the business and the individual departments with-in to succeed at what they do best to drive the company to success and flourish. Good read. Good take-aways to consider.